12 Lessons from 12 Years of Writing–Demian Farnworth

I liked this post over on CopyBlogger from CopyBot’s Demian Farnworth: “Writing is hard. Writing something worth sharing is even harder. Writing something worth keeping — hardest.” Persistence and quality is all. Technorati Tags: Writing,copyblogger.com,copybot.com,Demian Farnworth

12 Lessons from 12 Years of Writing–Demian Farnworth

I liked this post over on CopyBlogger from CopyBot’s Demian Farnworth: “Writing is hard. Writing something worth sharing is even harder. Writing something worth keeping — hardest.” Persistence and quality is all. Technorati Tags: Writing,copyblogger.com,copybot.com,Demian Farnworth

DNA as Data Storage – The Economist

From The Economist’s Babbage blog: a petabyte of data in something the size of a grain of pollen: using DNA to store data…

10 Rules for Perfect Case Studies – Bad Language

Here’s a great post from Matthew Stibbe on how to write case studies.  I think the 10 rules apply equally well to any form of business writing.  In essence, it’s about being authentic (real quotes, real story, real audience) and working fast (tight deadlines and minimal approval stages). The more stakeholders involved and the longer […]

Never Use Black – Ian Storm Taylor

This via Nicholas Bate, via Swissmiss… “When you put pure black next to a set of meticulously picked colors, the black overpowers everything else. It stands out because it’s not natural. All of the “black” everyday objects around you have some amount of light bouncing off of them, which means they aren’t black, they’re dark […]

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